Temporary Social Media Expert
Background
Department: Public Relations
Job Title: Temporary Social Media Expert
Reports To: Public Relations Manager
Location: Maseru
Job Summary
The Temporary Social Media Expert will be responsible for planning, developing, and implementing the Commission’s social media and digital communication initiatives to enhance public awareness, engagement, and the organisation’s online presence. The incumbent will create and manage high-quality digital content, coordinate livestreaming of official events, monitor audience engagement, and evaluate the effectiveness of social media campaigns.
The role requires a creative, proactive, and results-oriented individual with strong multimedia production skills and the ability to maintain a consistent brand identity across all digital platforms while keeping abreast of emerging digital trends and best practices.
Key Responsibilities
- Develop and implement effective social media strategies.
- Manage and grow the organisation’s social media platforms, including Facebook, X (Twitter), TikTok, YouTube, Instagram, and LinkedIn.
- Create engaging written, photographic, and video content.
- Plan and execute digital marketing and communication campaigns.
- Coordinate livestreaming of events, press conferences, and official functions.
- Monitor audience engagement and respond to online enquiries professionally.
- Analyse social media performance and prepare regular reports.
- Maintain a consistent brand identity across all digital platforms.
- Keep up to date with emerging digital trends and best practices.
Qualifications and Experience
- Bachelor’s Degree in Communications, Public Relations, Journalism, Marketing, Digital Media, Media Studies, Graphic Design, or a related field.
- At least three (3) years of experience managing organisational social media platforms.
- Proven experience in creating and implementing successful digital communication strategies.
- Experience in livestreaming events and producing multimedia content.
- Strong photography, videography, and editing skills.
- Knowledge of social media analytics and audience engagement.
- Excellent communication and interpersonal skills.
- Ability to work under pressure and meet deadlines.
Added Advantage
Preference will be given to candidates who have demonstrated success in growing and managing large online communities, including:
- Managing Facebook pages with audiences exceeding 90,000–100,000 followers.
How to Apply
Interested candidates must submit the following:
- Curriculum Vitae (CV).
- Certified copies of educational certificates.
- Certified copies of academic transcripts.
Email applications to: [email protected]
Use the subject line:
Temporary Social Media Expert
Closing Date
Applications must be submitted on or before 14 August 2026 at 16:30.