At Vodacom, we’re working hard to build a better future. A more connected, inclusive and sustainable world. As a dynamic global community, it’s our human spirit, together with technology, that empowers us to achieve this.
We challenge and innovate in order to connect people, businesses, and communities across the world. Delighting our customers and earning their loyalty drive us, and we experiment, learn fast and get it done, together.
With us, you can be truly be yourself and belong, share inspiration, embrace new opportunities, thrive, and make a real difference.
Description
Role Purpose
Responsible for driving CVM initiatives from a business perspective, ensuring the effective management of the inflow subscriber base in the various perspectives (for GSM & M-Pesa): Retention, Upsell, Cross Sell, In-Sell.
Key Deliverables
Develop and execute Welcome, Educational, Value, Surprise and delight campaigns for inbound and outbound campaigns (Retention, Upsell, Cross Sell, In-Sell)
Deploy and Optimize campaigns according to the available channels: SMS, USSD, App, Portal, CRM, IVR, and others.
Ensure optimal targeting of customers through segmentation and predictive analysis (Machine Learning – Neural Networks, Linear regression, etc)
Define the CVM lifecycle management roadmap
Core Competencies
Relationship management with internal and external service providers/vendors
Deep understanding and experience with Agile methodologies.
Strong SQL Database knowledge
Qualifications & Expereince
Degree in Information Technology/Computer Science / B.Eng
Any Artificial Intelligence related certification will be valuable
Strong experience in telecommunications and financial services