MEFMI Training – Strategic Communication for Non-Communications Professionals

November 1, 2026

MEFMI

Strategic Communication for Non-Communications Professionals

MEFMI invites managers, project managers, technical experts, programme coordinators, and other professionals to register for its Strategic Communication for Non-Communications Professionals programme.

Programme Details

Dates: 23–27 November 2026
Duration: 5 days
Venue: Cape Town, South Africa
Language: English
Registration Deadline: 9 November 2026
Fee: USD 1,000 per participant
Early Bird Fee: USD 900 per participant
Early Bird Registration: Register and pay by 23 October 2026 to qualify for the discount.
Group Discount: Discounted rates are available for group registrations of 5 participants and above.

Background

In today’s information-driven world, effective communication is no longer the sole responsibility of a dedicated department. Officials across organisations are increasingly required to communicate effectively with internal and external stakeholders to manage change, strengthen relationships, and achieve organisational goals.

This intensive training is designed for managers, team leaders, project managers, and other professionals without formal training in strategic communications who are required to convey messages, manage stakeholders, and communicate their organisation’s strategic objectives.

Participants will gain a foundational understanding of strategic communication principles and learn practical skills to plan, execute, and measure the impact of their communication efforts.

Course Objectives

To equip non-communications professionals with the knowledge and skills to develop and implement effective communication strategies that support their professional roles and advance their organisational objectives.

Course Content

The programme will cover:

Fundamentals of Strategic Communication.
Aligning Communication with Organisational Strategy.
Understanding Communication Styles and Skills.
Stakeholder Analysis and Management.
Strategic Communication: Practical Applications and Case Studies.
Developing a Strategic Communication Plan.
Choosing Communication Channels.
Stakeholder Narrative and Messaging.
Crisis Communication.
Measuring and Improving Communication Effectiveness.
Impact of Generative AI on Communication.

Target Group

The programme is intended for:

Managers and team leaders.
Project managers.
Technical experts and subject matter specialists.
Programme coordinators.
Professionals in non-communications roles who need to strengthen their strategic communication skills.

Course Fees

Standard Fee: USD 1,000 per participant.
Early Bird Fee: USD 900 per participant.
Group Registration: Discounted rates apply for groups of 5 participants and above.

The course fee includes training materials, lunch, and refreshments on training days, as well as a Certificate of Completion.

Please note: The course fee excludes accommodation, flights, airport transfers, and ground transport to and from the venue.