Job Title: Marketing Associate
Location: Maseru, Lesotho
Position Type: Part-Time / Temporary (15 hours per week)
About Us: About Us: The American International School of Lesotho (AISL) is a highly diverse Preschool to Grade 9 school community offering an American-style curriculum. We are seeking an experienced, results oriented marketing associate to support targeted enrollment initiatives and strengthen our school’s visibility within the community.
Key Responsibilities:
- Develop and implement marketing campaigns to attract new students, advertise facilities and events
- Create promotional materials (digital and print) aligned with AISL branding
- Support social media channels and online presence to enhance visibility
- Promote the school at community events and various venues
- Utilize advertisements (online, print, and local media) to drive awareness
- Have a clear understanding of the local education and community landscape to create a results-oriented strategic marketing plan
- Refine AISL’s identity and enhance visibility of our brand
- Coordinate school events, open houses, and community engagement activities
- Track and report on enrollment inquiries and campaign effectiveness
Qualifications:
- Experience in marketing, communications
- Strong writing, design, and digital/social media skills
- Ability to work independently and meet deadlines; ability to collaborate with school personnel
- Understanding of education marketing or international school context is a plus
Deliverable:
- Increase targeted student enrollment, and community engagement for the upcoming school year based on established metrics
Application:
Please submit your CV and cover letter to [email protected] by February 26th with Subject Line “Marketing Associate.”
*Only shortlisted candidates will be contacted.