LIBERTY LIFE LESOTHO
Direct Sales Agent
Locations: Mafeteng | Quthing | Qacha’s Nek | Thaba-Tseka | Butha-Buthe | Mokhotlong | Mohale’s Hoek
Main Purpose of the Job
Promote and sell Liberty Life Lesotho financial solutions responsibly to grow new business, support customer retention, and expand market reach. Provide customers with clear, accurate, and balanced information about product features, benefits, premiums, exclusions, and key terms, and recommend suitable solutions based on their needs.
Key Responsibilities
- Prospect for new customers through referrals, databases, worksites, community networks and planned field activity.
- Explain Liberty products, benefits, premiums, exclusions, and key terms accurately and fairly, and recommend suitable solutions based on assessed customer needs.
- Prepare and submit complete, accurate applications and supporting documents within required timelines.
- Achieve agreed activity and new business targets.
- Manage leads, call plans and follow-ups to convert opportunities and maintain a healthy sales pipeline.
- Support retention through regular customer contact, premium follow-up and timely resolution of service concerns.
- Conduct sales and marketing activities in line with approved campaigns and brand standards.
- Maintain accurate customer, activity and sales records and submit required reports.
- Comply with applicable insurance laws, licensing conditions, sales processes, customer-protection requirements, data-privacy obligations, and internal controls.
- Build effective relationships with customers and internal support teams to enable efficient service delivery.
Minimum Requirements
- Diploma in Marketing, Sales, Business Management, or a related field.
- Certificate of Proficiency in Insurance (COP), or another qualification recognised by the Central Bank of Lesotho for an insurance agent.
- At least two (2) years’ sales experience; insurance or financial services experience is preferred.
- Valid Lesotho National ID.
- Basic selling skills and knowledge of insurance are advantageous.
- Ability and willingness to work in the advertised region.
Skills & Attributes
- Customer focus and interpersonal communication.
- Self-motivation, resilience, and accountability.
- Persuasion, influencing and selling skills.
- Lead generation and relationship building.
- Active listening and comprehension.
- Numeracy and attention to detail.
- Time management and multitasking.
- Professional telephone etiquette.
How to Apply
Interested candidates should email the following documents:
- A detailed Curriculum Vitae (CV).
- Certified copies of qualifications.
- Academic transcripts.
Send applications to: [email protected]
Closing Date
30 September 2026 at 16:30
NO HAND DELIVERIES WILL BE ACCEPTED.
Disclaimer
Only shortlisted candidates will be contacted.