Content is one of our main pillars of growth at Veeqo. Reporting to the Head of Marketing, the Content Editor is a pivotal role in our team, responsible for creating world-class content that ranks in search engines and converts website visitors into leads.
They will be highly creative, friendly, collaborative and hungry to develop their career in a fast-paced, busy environment.
The Role
Writing new content for the Veeqo blog – Covering a broad range of topics from ecommerce growth, retail marketing strategies through to operational best practices.
Content outreach – promoting new and old Veeqo content by driving backlinks from 3rd party websites. Writing guest posts for other ecommerce sites and linking back to Veeqo. Sharing content across a network of other sites (GrowthHackers etc) and on social media.
Email marketing – Curating and sending our weekly newsletter, sharing our latest blog, webinar and product information.
Writing new case study content – Speaking to our existing users and sharing their experience of using the Veeqo platform.
Tone of Voice – Becoming the “voice” of the Veeqo brand, and developing the tone and copy style we use to communicate our core proposition and values.
PR – Writing press releases and engaging with strategic PR partners from across the ecommerce industry.
The Person
The successful candidate in the role of Content Editor will posses the following attributes:
- You have impeccable copywriting skills, with an excellent grasp of written English language and a high attention to detail.
- You are an excellent communicator, skilled in taking complex information and communicating it in a easily-understandable way to a broad audience
- You “get” SEO. We’re not looking for an SEO specialist for this role, but you should have a good understanding of SEO best practices, and be comfortable writing for targeted keywords in a way that your final content ranks well in Google search.
- You have strong research skills. Being given a topic that you know little about, becoming an expert in that topic and producing brand new content around that topic is something that massively excites you
- Your friends describe you as independent and reliable
- You thrive in a versatile and dynamic team environment
- You possess a basic understanding of HTML, CSS and Photoshop