Heritage Manager

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    Heritage managers are responsible for conserving, managing and developing access to heritage sites such as historic buildings, landscapes, museums and ancient monuments.

    It is an evolving career with a broad remit of responsibilities, ranging from the preservation of important sites, through to developing plans to maintain a community’s culture or a region’s industrial legacy.

    A management role in the heritage sector is all about balancing the preservation of the site while also ensuring the project is generating income and is sustainable from a business perspective.

     

    Employers of Heritage Managers

    Public sector employers include local authorities, where heritage may be associated with a number of departments including:

    • education;
    • leisure;
    • planning;
    • marketing;
    • exhibition organization;
    • conservation;
    • tourism.

     

    Duties

    • managing budgets and strategic planning;
    • securing funding from external sources;
    • generating income from commercial activities, such as catering and hiring out the venue for events and film shoots;
    • running a commercial shop;
    • administering the collection of entrance fees, donations, sponsorship and memberships;
    • organizing and monitoring building, renovation and conservation work;
    • recruiting, supervising and motivating staff and volunteers;
    • dealing with the media to promote the site;
    • using IT to generate market share, raise visitor numbers, etc.;
    • developing new ways to present the attraction or collection to maximize visitors’ enjoyment and understanding;
    • ensuring high standards of customer service and health and safety for visitors to the site;
    • writing reports, policies and procedures, marketing documents and interpretive material;
    • project management;
    • relating at a senior level to local authorities or national bodies within whose remit the site may fall;
    • liaising with external agencies such as funding bodies, professional associations, other heritage organizations, tourist bodies and regional development agencies, perhaps to deliver co-funded and joint-venture projects;
    • developing outreach activities in the local community;
    • keeping up to date with developments in the field and with historical research into topics related to the attraction;
    • dealing with enquiries from the public and researchers;
    • designing and analyzing visitor feedback surveys.

     

    Qualifications

    This area of work is open to all graduates but the following subjects may be particularly useful for the career:

    • administration;
    • archaeology;
    • countryside or estate management;
    • geography;
    • heritage or museum studies;
    • history or history of art;
    • library and information services;
    • marketing or other business-related subjects, especially finance.

     

    Skills

    • the ability to deal effectively with a range of people;
    • excellent written communication skills;
    • a genuine interest in and understanding of the heritage sector, plus awareness of related current political agendas;
    • negotiating and persuading skills;
    • administrative and budgeting skills;
    • digital media and IT skills;
    • commercial awareness and customer service skills;
    • an enthusiasm for learning;
    • the ability to use your initiative and work well in a team;
    • experience of partnership and collaborative working;
    • flexibility and creativity;
    • time management skills;
    • project management and leadership qualities.

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